CV

Product Leader | AI-Native Product Management | Pre-seed to Enterprise | Healthcare Tech | RTLS, IoT/IoMT | ML/AI & Data

📍 Boston area · 💻 Hybrid or remote

This is the public version. Contact me for the full CV with named clients, specific outcomes, and references.

Senior product leader with 15+ years building category-defining digital health and enterprise SaaS products from zero to scale. Known for bringing clarity to ambiguous problems, shipping AI-native products fast, and building the high-performing teams people want to be on. Equally at home setting product strategy and rolling up my sleeves in Linear, Figma, or Claude Code. Currently pioneering an AI-centric product development methodology that combines Claude Cowork with agile execution to deliver high-quality, contextually consistent products at startup speed.


Core Competencies

AI/ML Product Strategy · Claude-Code-Native PM · Zero-to-One Product Development · Healthcare IT & Digital Health · Player-Coach Leadership · FHIR / HL7 / EHR Integration · IoT & Connected Devices · Data & Analytics Platforms · B2B & B2B2C SaaS · Team Building & Mentorship


Experience

Resonata Health · Head of Product (Fractional)

Pre-seed startup · Life Sciences Technology · Boston, MA · Jan 2026 – Present

  • Founding Head of Product building a FHIR- and AI-powered patient app that precision-matches patients to care options based on their unique clinical profile.
  • Launched initial patient-facing app within 2 weeks; onboarded first test patient cohort and established rapid feedback loop between patients, clinical advisors and engineering.
  • Pioneered AI-centric PM process from scratch: Claude Cowork + Figma + Linear pipeline enabling brand-consistent, high-quality product development at pre-seed speed with a tiny team.
  • Uncovered additional B2B revenue stream through buyer persona interviews requiring minimal product revision; worked closely with founders on investor deck strategy.

Flex Insights · Founder & Principal Consultant

Independent advisory practice · Healthcare Technology Strategy & Go-to-Market · Aug 2022 – Present

  • Advisory practice helping technology companies evaluate and execute entry into the US Healthcare market; clients include indoor location and RTLS platform startups pursuing US health system go-to-market strategies.
  • Advisory scope: market sizing, competitive landscape, buyer dynamics, procurement complexity, product positioning and GTM motion for the US health system market.

TeleTracking Technologies · Director of Product, AI & Emerging Solutions

Enterprise · Hospital Capacity Management & AI · Greater Boston · Mar 2023 – Nov 2025

  • Led the company’s first AI product (a computational twin for hospital capacity optimization) from concept to pilot in under 15 months; the only net-new product shipped in over 5 years.
  • Built $5M+ commercial pipeline before beta launch through rapid customer co-development with hospital systems across the US.
  • Delivered measurable pilot results: 60+ minute reduction in discharge time in select units; AI embedded in existing clinical workflows with zero additional staff burden.
  • Managed team of 6 (PMs, designers, data scientist); implemented ML-centric product discovery methodology encompassing both data and business problem domains.
  • Led primary buyer research across 15+ large hospital systems (300+ beds) on AI willingness-to-purchase and pricing model acceptance.

Kontakt.io · Head of Product

Series B startup · Real-Time Location Systems for Healthcare · Remote · May 2021 – Aug 2022

  • Recruited to lead US Healthcare market entry from zero: no application layer, no healthcare customers. Secured first major US health system customers in under one year; deployment speed 75% faster than competing vendors.
  • Defined vision, roadmap and requirements for complete healthcare solution suite: Staff Duress, Patient Elopement, Asset Management, Patient Flow, Hand Hygiene, Staff Workflow Optimization.
  • Built and led team of PMs, designers and documentation specialists including hiring; established agile process and tooling from scratch on a 100% remote, multi-timezone team.

PTC · Senior Director of Product Management

Enterprise · IoMT & Connected Medical Devices · Mar 2019 – Mar 2021

  • Led IoMT (Internet of Medical Things) Connected Products strategy, helping Fortune 100 medical-device manufacturers transition from break-fix service models to outcome-based, remotely-managed device ecosystems on Azure + ThingWorx.
  • Radiotherapy customer: 60%+ remote assist rate, 2-week predictive failure alerts, directly improving cancer treatment uptime. In vitro diagnostics customer: OTA updates for devices used across a majority of global clinical decision workflows.
  • Enabled 4x productivity gains for field service technicians through AR-assisted remote service (Vuforia); led co-development with Microsoft to scale connected device solutions globally.

Stanley Black & Decker · Director, Digital Products & Analytics

Enterprise · Digital Health Innovation · $1.8B Healthcare & Security BU · Jun 2016 – Mar 2019

  • Co-led breakthrough innovation team charged with disrupting the company’s categories in digital health: VC investment advisory, startup incubation and new product category development.
  • Led year-long ‘Aging in Place’ market study (ethnographic research, focus groups, in-home testing with older adults and family caregivers) resulting in company’s first corporate VC investment in a home health startup.
  • Built and led team of 5; provided product and healthcare expertise across $2M+ in corporate VC investment opportunities and developed business cases for 3 new product categories.

Stanley Healthcare (formerly AeroScout) · Senior Director of Product Management

Startup to Enterprise acquisition · Healthcare RTLS · Redwood City, CA · Jun 2006 – Jun 2016

  • Founding PM: built AeroScout’s enterprise visibility platform from zero to $150M ARR and 350+ hospital deployments, driving the company’s acquisition by Stanley Healthcare.
  • Platform recognized as Best in KLAS for RTLS in Healthcare 10 consecutive times; AeroScout held approximately 45% of the healthcare RTLS market at peak.
  • Led expansion to 8 solution-specific applications, 3 mobile apps and 30+ third-party integrations (EHR, nurse call, CMMS, Draeger); HL7 open architecture with ADT, EDIS, ORIS support.
  • Customer outcomes across major US health systems: multi-million-dollar savings on a single deployment (tens of thousands of assets tagged); 90%+ hourly rounding compliance; six-figure capital savings on community health-system deployments.
  • Hired, mentored and led teams of up to 6 PMs and 2 UX Designers through startup growth, rapid scaling and post-acquisition transition.

Technical Skills

AI & Claude-Native PM: Claude Cowork, Claude Code, Cursor, prompt engineering, agent workflow design

Health Tech: HL7/FHIR, Epic, Oracle Cerner, Meditech, EHR workflows, HIPAA, SOC2, HITRUST, FDA standards

Data & Analytics: SQL, Tableau, Snowflake, Python (pandas, numpy, PyTorch, scikit-learn), AWS Sagemaker

Product Tools: Linear, Jira/Confluence, Productboard, Figma, Miro, Pendo, Streamlit

Frameworks: Agile, Triple-Track Discovery (ML), Jobs-to-be-Done, User-Centered Design


Languages

English 🇨🇦 · Native speaker Hebrew 🇮🇱 · Fluent


Education

BComm (Honors), Information Systems Design Queen’s University, Kingston, Canada

Machine Learning with PyTorch Nanodegree Udacity, 2023

Data Analyst Nanodegree Udacity, 2018